Beverly Hills Story - History

Early history

Gaspar de Portolá arrived in the area that would later become Beverly Hills on August 3, 1769, traveling along native trails which followed the present-day route of Wilshire Boulevard. The area was settled by Maria Rita Quinteros de Valdez and her husband in 1828. They called their 4,500 acres of property the Rancho Rodeo de las Aguas. In 1854, she sold the ranch to Benjamin Davis Wilson (1811–1878) and Henry Hancock (1822–1883). By the 1880s, the ranch had been subdivided into parcels of 75 acres and was being rapidly bought up by Anglos from Los Angeles and the East coast.

Henry Hammel and Andrew H. Denker acquired most of it and used it for farming lima beans. At this point, the area was known as the Hammel and Denker Ranch. By 1888, they were planning to build a town called Morocco on their holdings.  

20th century

 In 1900, Burton E. Green, Charles A. Canfield, Max Whittier, Frank H. Buck, Henry E. Huntington, William G. Kerckhoff, William F. Herrin, W.S. Porter and Frank H. Balch formed the Amalgamated Oil Company, bought the Hammel and Denker ranch, and began looking for oil. They did not find enough to exploit commercially by the standards of the time, though. In 1906, therefore, they reorganized as the Rodeo Land and Water Company, renamed the property "Beverly Hills," subdivided it, and began selling lots. The development was named "Beverly Hills" after Beverly Farms in Beverly, Massachusetts (which itself is named after Beverley from beaver-lake, in East Yorkshire, England) and because of the hills in the area. The Los Angeles Times reported on September 2, 1906: Percy H. Clark Company is managing the development of the foothill portion of the Hammel & Denker ranch for the Rodeo Land and Water Company (the Canfield-Huntington-Kerckhoff syndicate), to be known as Beverly Hills. No expense is being spared to make this a fine suburban district. . . . The property has been laid out on beautiful curved lines.  

The first house in the subdivision was built in 1907, but sales remained slow.  

Burton Green began construction on The Beverly Hills Hotel in 1911. The hotel was finished in 1912. The visitors drawn by the hotel were inclined to purchase land in Beverly Hills, and by 1914 the population had grown enough to qualify for incorporation as an independent city. That same year, the Rodeo Land and Water Company decided to separate its water business from its real estate business. The Beverly Hills Utility Commission was split off from the land company and incorporated in September 1914, buying all of the utilities-related assets from the Rodeo Land and Water Company.  

In 1919, Douglas Fairbanks and Mary Pickford bought land on Summit Drive and built a mansion, finished in 1921. and nicknamed "Pickfair" by the press. The glamour associated with Fairbanks and Pickford as well as other movie stars who built mansions in the city contributed to its growing appeal.  

By the early 1920s, the population of Beverly Hills had grown enough to make the water supply a political issue. In 1923 the usual solution, annexation to the city of Los Angeles, was proposed. There was considerable opposition to annexation among such famous residents as Pickford, Fairbanks, Will Rogers and Rudolph Valentino. The Beverly Hills Utility Commission, opposed to annexation as well, managed to force the city into a special election and the plan was defeated 337 to 507.

In 1928, the Beverly Wilshire Apartment Hotel (now the Beverly Wilshire Hotel) opened on Wilshire Boulevard between El Camino and Rodeo drives, part of the old Beverly Hills Speedway. That same year oilman Edward L. Doheny finished construction of Greystone Mansion, a 55-room mansion meant as a wedding present for his son Edward L. Doheny, Jr. The house is now owned by the city of Beverly Hills and is a designated historical landmark. 

In the early 1930s, Santa Monica Park was renamed Beverly Gardens and was extended to span the entire two-mile length of Santa Monica Boulevard through the city. The Electric Fountain marks the corner of Santa Monica Blvd. and Wilshire Blvd. with a small sculpture at the top of a Tongva kneeling in prayer. In April 1931, the new Italian Renaissance-styleBeverly Hills City Hall was opened.

In 1956, Paul Trousdale (1915–1990) purchased the grounds of the Doheny Ranch and developed it into the Trousdale Estates, convincing the city of Beverly Hills to annex it. The neighborhood has been home to Elvis Presley, Frank Sinatra, Dean Martin, Tony Curtis, Ray Charles, President Richard Nixon, as well as, in later years, Jennifer Aniston, David Spade, Vera Wang and John Rich.

In the late 1990s, the Los Angeles County Metropolitan Transportation Authority (LACMTA) proposed to build an extension of the Metro Red Line along Wilshire Boulevard and into Downtown Beverly Hills, but the city opposed it.  

21st century

In 2001, LACMTA then proposed a bus rapid transit route down Santa Monica Blvd., but this was also opposed by the city and never built. This stretch of road is served by less efficient Metro Rapid buses using pre-existing roadways. By 2010, traffic in Beverly Hills and surrounding areas had deteriorated enough that the city's habitual opposition had largely turned to support for subways within the city limits. As part of the Westside Subway Extension project, the D Line of the LA Metro Rail was intended in 2013 to be extended through Beverly Hills, adding two underground stations at Wilshire/La Cienega and Wilshire/Rodeo by the 2020s. 

In the midst of the 2015 drought, Beverly Hills was found to be one of the largest water consumers in California. As a result, it was asked by the state to reduce consumption by 36%, prompting many residents to replace their lawns with native plants. Meanwhile, the city government replaced the grass in front of the City Hall with Mexican sage. 

https://en.wikipedia.org/wiki/Beverly_Hills,_California 

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